MICHIGAN CHEMICAL ENGINEERING

character design for merch

GOAL

Create a cohesive series of merch that engages undergraduate students and positions the department as fun, with a rich community.

SOLUTION

A collection of dynamic characters with distinct personalities, all relevant to a different area of chemical engineering, repurposed across materials and items.

RESULT

Merch with such high demand it continually needs to be re-ordered. High volume of requests for additional items featuring these characters.

TOOLS

Adobe Illustrator